Product Matcher: the right video, on the right product sheet — automatically

The Challenge: Scale the Video Across Hundreds of Product Sheets

In 2025, consumers want to see to believe: the Short video Has Become a standard in the shopping experience.

But for e-commerce teams, deploying these videos on a large scale on a large scale on hundreds (or even thousands) of product sheets remains an operational headache:

• You have to create a widget for each product,
• Associate it manually with each page,
• Repeat for each reference...

👉 The result: a continuous process that limits the impact of content and limits the personalization of the journey.

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The JOIN solution: Product Matcher, automated video/product matching

Product Matcher Automates the display of product videos on your sheets, thanks to a simple association between Story and Product ID.

All you need to do is create a video in JOIN, associate it with a product via the feature Add-to-Cart, and that's all.

JOIN then automatically displays this Story:

• On the right product sheet
• In the right language
• With the right elements (currency, local information, etc.)
• At the Right Time in the Conversion Tunnel

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A concrete use case: 3 products, 1 scalable logic

Let's say you sell three models: A city shoe (A), a summer sandal (B) and a winter boot (C).

For each one, you created A dedicated video.

With Product Matcher:

1. You Upload each video In JOIN,
2. You the Combine with products A, B and C through your catalog,
3. JOIN Automatically Show the Correct Video On the correct product page.

Do you sell these products in France and internationally?

➡️ Just add Linguistic variants to your Stories — JOIN detects the market and displays the appropriate version.

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What you manage in JOIN

• Specific product stories (linked to each reference)
• Shared stories (common to several sheets): size guide, returns, maintenance
• Language and market variants (automatic localized display)
• A unique, intelligent and automated widget

Result: An enriched, contextualized, and personalized experience at scale — without operational complexity.

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Who is it for?

Product Matcher is designed for all e-commerce and marketing teams who want to:

• Optimizing the shopping experience Without Technical Dependence
• Deploy contextualized videos We have a large scale
• Harmonize their content management Between countries, languages and channels
• Reduce manual tasks With low added value

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Boost your e-commerce performance with less effort

The Automatic video/product matching Is a direct driver of conversion, time spent on the sheet, reinsurance and product understanding.

With Product Matcher, JOIN allows you to take advantage of it Simply, Effectively and on a Large Scale.

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